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Online Risk & Enforcement Services
Auction Site Monitoring and Enforcement Corporate Brand and Trademark Abuse Blog and Buzz Data Collection and Analysis Search Engine Traffic and Trademark Analysis |
Search Engine Tm Analysis "Brand Abuse can proliferate on search engines through a variety of techniques used to confuse customers and divert valuable web traffic and business." We protect your brand image by monitoring and enforcing misuse of your company trademarks, copyrights and logos that occur in many forms: Search Engine Advertising Abuse: Competitiors may be unlawfully using company trademarks in 'pay per click' advertising systems offered by the search engines. These efforts divert online traffic and customers. Organic Search Manipulation: Complex tactics involving similiar trademark abuse is used by competititors to obtain higher 'natural search' rankings. Again, these tactics are diverting online traffic and customers to competitiors through the miuse of company intellectual property. Domain Name Abuse: Website names that contain trademarked terms or purposeful misspellings to confuse consumers. Theses threats are constantly changing and becoming more sophisticated in an effort to purposely confuse consumers and divert online traffic. Contact us today to start increasing your sales and protecting your brand
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